LG 655 L GL-B257HWBY Side-by-Side Refrigerator Listed at ₹54,240 on Amazon India

At a glance

Amazon India is carrying the LG 655 L frost-free smart inverter side-by-side refrigerator (model GL-B257HWBY, Western Black) at an advertised price of ₹54,240, against a reported MRP of ₹1,22,899 — a claimed 56% discount. An extra ₹18,750 off is reported for purchases made on SBI credit card EMI. The product page on Amazon resolves correctly and the item appears to be in stock, though we could not independently extract a live selling price from the page markup.

Quick facts

• Product: LG 655 L, 3 Star, Frost Free Smart Inverter Side-by-Side Refrigerator (GL-B257HWBY)
• Colour: Western Black
• Advertised price: ₹54,240
• Reported MRP: ₹1,22,899 (claimed 56% off)
• Bank offer: ₹18,750 off reported with SBI credit card EMI
• Retailer: Amazon India
• Seller noted on page: DAWNTECH ELECTRONICS PRIVATE LIMITED, Amazon fulfilled
• Availability: in stock at time of check

Product overview

This is LG's 655-litre side-by-side refrigerator aimed at large households. It carries a 3-star energy rating, a smart inverter compressor, and frost-free operation. Feature callouts on the listing include Express Freezing and Multi Air-Flow cooling. The GL-B257HWBY variant comes in LG's Western Black finish. Given its capacity and format, it sits in the premium large-fridge segment, and the same model was previously seen listed around ₹76,990, which makes the advertised ₹54,240 figure noteworthy if it holds at checkout.

Reasons to consider

• The advertised ₹54,240 is unusually low for a 655 L side-by-side LG — a previous listing of the same model was seen around ₹76,990.
• The reported SBI credit card EMI offer of ₹18,750 off could lower the effective cost further for eligible buyers.
• Smart inverter compressor and frost-free design suit buyers wanting low-maintenance, efficient cooling at high capacity.
• The listing is Amazon-fulfilled, which generally helps with delivery and returns on a large appliance.

Pros and cons

Pros

• Very aggressive advertised price versus the stated MRP.
• Large 655 L capacity with inverter compressor and multi air-flow cooling.
• Additional bank-card discount reported for SBI credit card EMI users.

Cons

• We could not verify the live selling price directly from Amazon's page markup, so treat ₹54,240 as advertised, not confirmed.
• Only a 3-star energy rating — less efficient than 4- or 5-star alternatives.
• The extra ₹18,750 discount is tied to SBI credit card EMI, so most buyers will not get it.
• Large side-by-side units need substantial kitchen space and delivery access.

Buyer fit

Best for families needing 600 L+ capacity who were already shopping the premium side-by-side segment and can act while the price holds. SBI credit card holders willing to use EMI stand to benefit most. Skip it if you prioritise top-tier energy efficiency or lack the space for a full side-by-side footprint.

Final verdict

If the ₹54,240 price is what you see on the product page, this is a strong price for a 655 L LG side-by-side — historically this model has sold far higher. Confirm the checkout price and the SBI EMI offer on the listing before buying, since we could not verify the live selling price ourselves.