Kodak PIXPRO AZ255-RD 16MP Bridge Camera with 25x Zoom at ₹25,999 on Amazon India

At a glance

The Kodak PIXPRO AZ255-RD, a red bridge-style digital camera with a 16MP sensor, 25x optical zoom and 1080p Full HD video, is listed on Amazon India at ₹25,999. That price is confirmed by the merchant's own product page. The advertised MRP is ₹39,999, which would make the discount roughly 35%, and an instant discount of up to ₹3,000 on SBI credit cards is advertised alongside EMI options starting around ₹914 per month.

Quick facts

• Product: Kodak PIXPRO AZ255-RD digital camera (Red)
• Sensor: 16 megapixels
• Zoom: 25x optical, 24mm wide-angle lens
• Video: 1080p Full HD
• Display: 3-inch LCD
• Stabilization: Optical image stabilization
• Verified selling price: ₹25,999 (Amazon India buy box)
• Advertised MRP: ₹39,999
• Advertised bank offer: up to ₹3,000 instant discount on SBI credit cards

Product overview

The PIXPRO AZ255 is Kodak's entry-level superzoom bridge camera. It sits between a basic compact and a mirrorless body: you get a fixed 24-600mm-equivalent zoom range, optical image stabilization to keep long-zoom shots usable, a 3-inch rear LCD, and 1080p video recording. It is pitched at casual shooters, families and beginner vloggers who want far more reach than a phone without buying into a lens system.

Reasons to consider

• The ₹25,999 selling price is confirmed directly on the Amazon product page, so the core deal is real.
• Against the advertised ₹39,999 MRP, the discount works out to roughly 35% off.
• An advertised instant discount of up to ₹3,000 on SBI credit cards could bring the effective price lower for eligible cardholders — note this is a ceiling, not a guaranteed amount.
• 25x optical zoom and a 24mm wide end cover a wide range of shooting situations for the price.

Pros and cons

Pros

• Merchant-verified price of ₹25,999 with the camera in stock
• Long 25x zoom range with optical stabilization
• Simple, beginner-friendly bridge form factor
• No-cost EMI options advertised from around ₹914/month

Cons

• The deal listing's headline showed a different figure (₹22,999) than the merchant page confirms (₹25,999) — trust the merchant price.
• 16MP sensor and 1080p video are modest specs in 2026; phones and entry mirrorless cameras outperform it in low light and video.
• The bank discount applies only to eligible SBI credit cards and is capped at "up to" ₹3,000.

Buyer fit

This suits buyers who specifically want a cheap dedicated camera with serious zoom reach — school events, travel, wildlife from a distance — without learning a mirrorless system. It does not suit anyone chasing the best image quality per rupee, vloggers who need 4K, or buyers who would be just as happy with a good smartphone.

Final verdict

A verified, decent price on a niche product. At ₹25,999 the AZ255 is only worth buying if long optical zoom on a small budget is your top priority; otherwise a used mirrorless or a camera-centric phone is a better investment. Eligible SBI cardholders may squeeze extra value from the advertised instant discount.