Ariel Power Gel Liquid Detergent Front Load Fresh 3 kg — advertised at ₹317 on Flipkart (listing currently shows ₹397)

At a glance

Ariel Power Gel Liquid Detergent in the Front Load Fresh variant (3 kg pack) was advertised on Flipkart at ₹317, a claimed 42% discount on an MRP of ₹545. When we checked the Flipkart product page, it was listing the same 3 kg pack at around ₹397, marked down from ₹545 (about 27% off), with an extra offer bringing it to ₹377. The deeper ₹317 price may have been a limited-time or seller-specific price that has since changed.

Quick facts

• Product: Ariel Power Gel Liquid Detergent, Front Load, Fresh fragrance
• Pack size: 3 kg (sachet format, per Flipkart listing)
• Advertised price: ₹317 (advertised 42% off ₹545 MRP)
• Price seen on Flipkart page: ₹397, or ₹377 with offers
• Seller shown: SuperComNet (Flipkart Assured)
• Rating: 4.4 from 964 ratings on the listing
• Returns: no returns; no cash on delivery on this listing

Product overview

This is Ariel's liquid detergent formulated for front-load washing machines, in the Fresh fragrance. Flipkart's listing highlights that the liquid format dissolves quickly to avoid residue or detergent marks, claims removal of dried stains in one wash, contains no bleach, and is designed to help clothes stay bright across washes. The pack listed is a 3 kg sachet rather than a bottle.

Reasons to consider

• Liquid detergent dissolves faster than powder and leaves less residue, which suits front-load machines.
• Even at the currently listed ₹397–₹377, the pack sits roughly 27–31% below the ₹545 MRP.
• The listing carries a 4.4 rating from 964 ratings, indicating broadly satisfied buyers.
• Flipkart Assured fulfilment is indicated for the shown seller.

Pros and cons

Pros

• Established detergent brand with a front-load-specific formula
• Advertised price of ₹317 would be a strong per-kilogram rate for a branded liquid detergent if still available
• Discounted versus MRP even at the currently observed price

Cons

• The advertised ₹317 was not the price shown when we checked; the listing showed ₹397/₹377
• No returns and no cash on delivery on this listing
• Seller-specific pricing means the deal price can vary or revert quickly
• Pack is a sachet, not a pourable bottle

Buyer fit

Good for households with front-load washing machines that prefer liquid detergent and want a value refill pack. If you specifically need the advertised ₹317 price, verify the live price at checkout — prices on Flipkart change with seller and offers, and the current listing shows a higher figure.

Final verdict

A worthwhile detergent buy if the price is close to the advertised ₹317, and still reasonable at the ~₹377–₹397 currently shown. Check the live Flipkart price before ordering, since the deepest advertised discount no longer appears to be active on the observed listing.